55" Sony Bravia 7 II (K55XR75M2PB. CEI)
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55" Sony Bravia 7 II (K55XR75M2PB. CEI)
Sony Bravia 7 II
See more of the story in bright, True RGB colours
This Sony smart TV is equipped with an all-new True RGB display with excellent colour reproduction and detailed 4K UHD resolution. With a wide range of colours, brightness, and depth, it will draw you deeper into every story. Acoustic Multi Audio+ technology brings cinematic surround sound, perfectly synced with the on-screen action¹. For an even more intense experience, including 360 Spatial Sound Mapping, just add a BRAVIA Theatre soundbar to the setup (not included). The Sony Bravia 7 II provides an immersive experience regardless of the screen size. Thanks to Dolby Vision, Dolby Atmos, IMAX Enhanced, and DTS:X technologies, you can enjoy a cinema-like experience. The Google TV operating system uses artificial intelligence to learn your preferences and offer you suitable content. With the “My Cinema” modes, you can easily choose optimised audio-visual settings according to the time of day, mood, or personal preferences. Aworld of films awaits you on the SONY PICTURES CORE platform — you get instant access to 10 titles and 24 months of unlimited streaming. The One Slate design merges the screen and bezel into a single unit, giving the Sony TV an elegant look.
55" / RGB Micro LED
Screen size / Display technology
4K Ultra HD / 100/120 Hz
Resolution / Frequency
Google TV
Operating system
40W
Sound power
300×300
VESAKey features of the 55" Sony Bravia 7 II TV (K55XR75M2PB. CEI)
- Advanced RGB Backlight Master Drive Pro display technology controls red, green, and blue LEDs in real time
- Studio Calibrated modes for SONY PICTURES CORE, Netflix and Prime Video
- Dolby Vision, Dolby Atmos, IMAX Enhanced and DTS: X support
- Realistic picture thanks to the XR processor
- AI analyses the scene in real time and optimises every detail for the most faithful picture
- All your content in one place with Google TV
- True RGB technology efficiently controls the backlight for lower energy consumption
Detailed picture with True RGB technology
The Sony Bravia 7 II smart TV excels with its high colour volume and brightness thanks to True RGB technology. The resulting image has excellent colours, high brightness, and extraordinary depth. The RGB Backlight Master Drive Pro technology controls individual red, green, and blue LEDs with maximum precision. Each one is controlled independently, allowing for higher image quality and a purer, wider colour range. Smooth Colour Gradation technology captures even the finest details, faithfully reproducing colour transitions, improving contrast, and adding natural depth to the image. A realistic picture on the Sony Bravia 7 II is ensured by the latest XR processor with AI support. It recognises individual elements in the scene, analyses them, and optimises them to make the picture look as faithful as possible. If you like older films, XR Clear Image technology uses AI to intelligently upscale them to almost 4K level. Foraction-packed or fast-paced scenes, you'll appreciate XR Motion Clarity technology, which analyses motion across frames and synchronises the backlight with the action on screen. Get closer to the creators' original vision with Studio Calibrated modes. The picture preserves authentic details across platforms like SONY PICTURES CORE, Netflix, or Prime Video. The Sony Bravia 7 II meets Dolby Vision film standards, which bring out the full potential of HDR with realistic colours and contrast. You can enjoy IMAX Enhanced content in top-quality 4K HDR with cinema-like sound and an expanded aspect ratio. X-Wide Angle Pro technology ensures that colours and contrast remain vibrant even when viewed from the side. With the Ambient Optimisation function, the TV uses AI to recognise the ambient light and automatically adjusts the picture for ideal viewing. In addition, every BRAVIA TV is individually calibrated to ensure consistent and high quality.
The Sony Bravia 7 II has great sound
3D Surround Upscaling technology with AI support, along with a proprietary virtualiser, expands stereo into a wider and more precise 3D sound. Support for Dolby Atmos and DTS:X allows you to experience truly cinematic surround sound. Dialogues are always clearly intelligible thanks to Voice Zoom 3 technology, which uses AI to recognise human voices and adjust their volume and clarity. You can also adjust the dialogue volume to your liking without affecting other sounds. With the Ambient Optimisation function, your space becomes part of the audio experience. The TV uses AI to analyse the room and ceiling height and automatically adjusts the sound for optimal results. The simultaneous sound output function allows you to listen to content on headphones while others watch the same content through the TV speakers of the Sony Bravia 7 II.
Enjoy cinema-like sound with the BRAVIA Theatre system
By connecting a BRAVIA Theatre system or soundbar, you will fill the room with powerful sound and get an even more distinct audio-visual experience. Based on analysis from professional studios, the Sony Bravia 7 II can reproduce a cinema-like sound range even with fewer speakers. 360 Spatial Sound Mapping technology on the latest soundbars creates virtual speakers around you and expands the sound field to match the creators' intent. For even deeper and more dynamic sound, you can connect a subwoofer and rear speakers to the Sony Bravia 7 II, which will deliver more powerful bass and a wider surround effect. The BRAVIA Theatre thus transforms any content into a more pronounced cinematic experience. Moreover, the subwoofer and rear speakers can be connected directly to the TV, even without using a soundbar.
*The soundbar, rear speakers, and subwoofer are not included.
The Sony Bravia 7 II captivates with its design
The One Slate design merges the screen and bezel of the Sony Bravia 7 II into one elegant whole. The subtle wave texture of the bezel naturally fits into any interior. The Mirage Stand combines a subtle steel structure with a transparent panel*. Integrated cable management ensures a clean and uncluttered look. The Sony Bravia 7 II can also be mounted close to the wall, creating a minimalist installation where the picture itself stands out. The remote control has larger buttons with different textures and a clear layout for easy operation. The back with a fine texture improves grip and comfort. Thanks to the Find Remote function, you can also easily find it — when activated, it will emit a sound signal.
*The stand design varies depending on the screen size.
An endless amount of entertainment with Google TV
Sony's Google TV offers smarter searching, tailored recommendations, and the entertainment you love. Browse over 400,000 films and TV show episodes across your favourite streaming services, neatly organised by topics and genres based on what interests you, along with more than 10,000 apps and games. The remote also has dedicated buttons for your favourite apps, so you can get to your content instantly. You can control the Sony Bravia 7 II with your voice, just say “Hey Google” to search for films, play music, or get answers to your questions. Thanks to built-in Google Cast and support for Apple AirPlay 2, you can easily share content from your smartphone, tablet, laptop, or computer directly to the big screen. You can control the Sony TV using the remote control or through the BRAVIA Connect app. In the mobile app, you can adjust the volume, fine-tune settings, or check the configuration without having to go through the menudirectly on the TV screen.
Discover an unbeatable gaming experience on the Bravia 7 II
Immerse yourself in breathtaking graphics and dynamic sound, and if you want even more, connect the TV to a PlayStation 5 and unlock additional gaming features. Auto HDR Tone Mapping automatically optimises HDR during the initial PS5 setup, so details stand out in both the darkest shadows and the brightest scenes. The Auto Genre Picture Mode automatically switches the TV to game mode to minimise lag and maximise responsiveness. With the PS Remote Play app, you can play your favourite games from your PS5 and PS4 over the internet without having to move the console or cables. The Game Menu 2 function concentrates all gaming tools in one place, where you can quickly check the status, fine-tune settings, use help functions, and more. Through Gaming Multi-View, you can play on one part of the screen while watching, for example, a tutorial on YouTube on the other.Support for 4K/120fps, Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) within HDMI 2.1 ensures smooth, sharp, and responsive gaming. The Sony Bravia 7 II also supports Dolby Vision for gaming, which brings a new level of depth and realism.
Watch films in the best quality
Enjoy the world of films that is part of BRAVIA, available through SONY PICTURES CORE. Thanks to Pure Stream technology, you can stream HDR films on SONY PICTURES CORE with a data rate of up to 80 Mbps, which brings significantly more detail, colour, and contrast than standard streaming services with 15–25 Mbps. With an extensive library of IMAX Enhanced titles, you'll experience impressively clear picture and sound that will draw you into the action*. Included with the BRAVIA 7 II are 10 films and 24 months of unlimited streaming, which you can redeem directly in the app.
*Function availability varies by region and country.
An endless amount of entertainment with Google TV
The True RGB technology in the BRAVIA 7 II enhances each colour individually, so you can enjoy a wide colour spectrum and high brightness with lower energy consumption. To monitor and optimise your energy consumption, you can use the Eco Dashboard 2, which brings together all consumption settings into one clear application. The TV's back cover is made from recycled plastic, and the remote control contains 80% recycled plastic materials. The packaging is smaller and lighter, reducing CO₂ emissions during product transport by approximately 31%. Accessibility features include TalkBack, text magnification, colour inversion, tactile dots on the back of the TV, and other functions.
¹This feature is not available on the 50" and 55" models.
Specifications
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| Code: | WS8015a12 |
| Warranty: | 24 months |
| Links: | Product Fiche Producer's Website: |
| Manufacturer information |
Sony Corporation is a Japanese company founded in 1946. Its headquarters is located in Tokyo. Its beginnings were humble. The first product sold under the Sony brand was a transistor radio. It was those radios that played a pivotal role in the company's expansion in the 1960s and the world quickly began to associate Sony products with a reliably stellar price-performance ratio. In the 1970s, Sony was severely affected by the global economic crisis. Many analysts considered the company effectively defunct and could see no future for it. However, they underestimated the famous Japanese perseverance and courage. The crisis was not a disaster for Sony; on the contrary, it served as a launching pad to even greater heights. The company recovered and soon changed the media landscape with the development of the CD and later the DVD. In the early 1990s, Sony achieved another major success with the introduction of the PlayStation gaming console. It is the gaming consoles that best represent the intersection of the three key areas in which the company operates today – electronics, video games, and the entertainment industry. 
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