AI Marketing Playbook

The book is an indispensable guide for marketers and anyone who wants to harness the immense potential of rapidly developing artificial intelligence. The topic is developed especially with regard to content creation for marketing campaigns, product descriptions in e-shops, attractive posts for social networks, but also applications for generating graphics, videos and podcasts (Midjourney, CANVA, Deeply).
The author of the book will use illustrative examples to show you how to capitalize on the benefits of artificial intelligence and stay ahead of the curve in a dynamic era full of innovative tools. Among other things, you will learn how ChatGPT works and how to effectively enter prompts to achieve the best results.