Continuous lighting equipment is designed for both filmmakers and active photographers. Unlike studio strobe lights or speedlights, continuous lighting provides constant light and has a good colour balance with smaller power draw.
Aside from a good SLR, solid and well thought-out studio lighting is necessary to get high-quality photos. Continuous lighting is not as powerful as studio strobes, but its light output is even and constant. A quality lighting kit coupled with some umbrellas is exactly what you need to take great portraits or object photography.
