"Tablets have become the 'must-have' additional devices of many mobile phone and computer users. Their popularity is increasing across every age group and is motivated by the wide range available on the market, affordability, better performance and the variety of accessories." says Sarka Jakoubková, PR manager at Alza.cz. "Another reason is the thousands of applications available for tablets, plus many applications are available to download for free." adds Jakoubková.
The best-selling tablet brands in the Czech and Slovak Alza stores in terms of operating system, are ASUS, Apple and Samsung. Alza customers are basically reflecting worldwide results, with the best-selling OS being Android (75%), followed by iOS (24%) and then Windows (1%). The best rated tablets according to the user experience of Alza customers are Apple and Samsung. Tablets with poor user feedback, receiving the imaginary thumbs down, were generally categorized as "cheap", costing less than €120. Alza recommend this is taken into consideration when choosing a device.
"2014 is already illustrating increased interest in tablets running with Windows OS and devices with larger displays. There is also strengthening demand for 2-in-1 convertible devices that combine the mobility of a tablet with the performance of a notebook, and offer simple operation via touch screen or detachable keyboard. Customers preferring smaller devices are looking towards phablets that combine features from smartphone and tablets. Sales for both phablet and 2-in-1 devices are gradually increasing, following trends set by conventional smartphones and tablets." said Jakoubková.
In the current '100 tablets a week' promotion, Alza customers have the opportunity to win one of a hundred tablets every week. Alza are giving away over 3000 tablets to customers during the three waves of this very special event.
Alza.cz
Šárka Jakoubková
Mobile: (+420) 607 053 536
E-mail: [email protected]
Martin Doležal
Mobile: (+420) 604 244 589
E-mail: [email protected]
Alza.cz has been engaged in the sale of electronics and computer technology since 1994, establishing itself as a market leader in the Czech Republic. In 2005 the company's turnover exceeded €40 million, making history in the Czech Republic's online retail industry. Consolidating its position ever since, Alza.cz recorded over 3.3 million orders in 2013 alone, achieving sales of €423.35 million incl. VAT. Daily website traffic for www.alza.cz exceeds 200,000 users, making it the most visited site for electronics and computers on the Czech Internet.
With unrivaled availability of goods, extensive range of products and premium services to complement its sales and after-sales services, Alza.cz is the Czech market leader. Over the years, Alza.cz has been recognized for its business success and has received numerous prestigious awards, including Shop of the Year (CZ) 2011, 2012 and 2013, Shop of the Year 2013 (SK), MasterCard Retailer of the Year (CZ) 2012 and 2013 - online retail category, Crystal Zoom 2012 (CZ), and HP Partner of the Year 2009, 2010, 2011, 2012 and 2013.
