YVES ROCHER Regenerating shampoo 300 ml

YVES ROCHER Repairing Shampoo is designed for damaged, brittle, and fragile hair. It gently washes and cleanses, protects against damage, and helps to repair the hair's length. After the very first use, hair is protected against breakage, stronger, more supple, and radiantly shiny. Its pearlescent, velvety cream texture contains artichoke plant extract and wheat-derived plant keratin, providing a dual repairing effect. The YVES ROCHER shampoo formula contains no sulphate surfactants, silicones, or parabens. The treatment is accompanied by an amber-floral fragrance with powdery, iris, and woody notes.

Protects naturally present keratin

The artichoke extract is sourced from the leaves closest to the stem, which are richest in active ingredients. The extraction process used helps to preserve the integrity and freshness of the active molecules. The result is a highly concentrated extract rich in antioxidant polyphenols with protective effects on the hair fibre. It acts directly on the hair, protecting the naturally present keratin on the surface (+83%) and deep within the hair fibre (+69%), thus contributing to the long-term strengthening and protection of its structure.

Helps to restore and strengthen the hair fibre structure

The wheat-derived plant keratin has an amino acid composition very similar to that of the hair fibre. It specifically binds to weakened and damaged areas on its surface and, together with the protective action of the artichoke, helps to restore and strengthen the hair fibre structure. These results are based on ex vivo tests. The effectiveness of the YVES ROCHER treatment was also verified by an instrumental test and a satisfaction study.

Provides intensive care

After using YVES ROCHER shampoo and the mask from the repairing range, hair was 79× stronger and more resistant to breakage. Immediately after use, 94% of respondents stated their hair was soft, and the same proportion said it felt clean without being weighed down. After two weeks of use, 91% of respondents felt their hair was enveloped in intensive care, and 81% stated that it was protected from breakage. The satisfaction study was conducted with 68 people.

Active ingredients:
Artichoke extract – a highly concentrated extract rich in antioxidant polyphenols that protects the hair fibre and the naturally present keratin on the surface and deep within the fibre, contributing to the long-term strengthening and protection of its structure
Wheat-derived plant keratin – with an amino acid composition very similar to the hair fibre, it specifically binds to weakened and damaged areas, helping to restore and strengthen the hair fibre structure
To use:
Apply YVES ROCHER shampoo to wet hair and massage in gently. Then rinse thoroughly with water.