Modern Approaches to Corporate Social Responsibility and CSR Reporting

This unique publication focuses on modern approaches and tools of corporate social responsibility such as created share value, work-life balance, corporate community involvement and socially responsible investing. These are presented in more detail not only from the point of view of theory, but also from the point of view of their use by the companies themselves. The book also deals in detail with the standards governing socially responsible corporate behaviour and the issue of CSR reporting. Both can help companies bring a systematic approach to the management of CSR activities and significantly contribute to increasing their competitiveness. The results of the current research in these areas, as well as nine case studies showing different approaches to CSR in everyday corporate practice in the Czech Republic, underline the uniqueness of the publication. The book is intended for managers, CSR specialists, entrepreneurs and university students who want to use the latest theoretical knowledge or gain a broader overview of the application of CSR principles in corporate practice.