Production and purchasing management

In this book by experienced experts, you will learn that the integration of production management, purchasing and marketing and the adoption of a marketing concept of business are essential to eliminate management problems, increase the efficiency of the company and ensure competitiveness. From the understanding of strategic and tactical management approaches, you will come to the necessity of integrating sales, production and purchasing at the level of operational management, you will learn about the process of creating a company's assortment plan with the full participation of production and purchasing, as well as the tools and methods without which integration is not feasible. Production control is explained as the establishment and working with operational plans, the use of controlling, the deployment of appropriate control methods and the implementation and evaluation of changes. You will learn the principles of active purchasing and purchase marketing. You will learn about the necessity of creating inter-company networks, alliances and collaborations as well as the organizational and information principles of supply chain management. The book is unrivalled on the market and cannot be replaced even by literature in the field of logistics.