"Anyone who likes to read, is strongly recommended to forget using devices with LCD displays and save your eyesight by using readers manufactured on the basis of electronic ink. Reading feels natural and is easy on the eyes. You can even read in the sun or in the dark." says Šárka Jakoubková, PR manager Alza.cz.
The best-selling readers Alza offer are the long standing models from Amazon, the Kindle and Paperwhite, with the increasingly popular PocketBook readers closely behind them. "Amazon readers were the first available product of its kind on the market, and are therefore the most widely used and popular reader. However, some models still do not have official support for certain languages, so consumers often choose readers that communicate in English and support the vast majority of eBook formats, such as PocketBook products." adds Jakoubková.
PocketBook readers are hot on the menu this summer. At the beginning of August, Alza customers will be able to purchase the much anticipated PocketBook Ultra, the first reader in the world to combine the function of electronic paper and a built-in camera. PocketBook Ultra combines the advantages of touch, the camera and the possibility of transferring text into editable form. With the preinstalled software, you can take a photograph such as a study material or other text and convert it into editable form to read as an eBook. "At the end of August we will also offer our customers another great innovation from the same manufacturer - PocketBook premium inkpad with a large 8" screen and the "Text-To-Speech" function that can convert electronic text into spoken words for you to listen to on headphones or speakers. This device also allows you to play audio books and music in the MP3 format and offers built-in Wi-Fi interface." says Jakoubková.
Images: The PocketBook Ultra eBook Reader
Alza.cz
Šárka Jakoubková
Mobile: (+420) 607 053 536
E-mail: [email protected]
Martin Doležal
Mobile: (+420) 604 244 589
E-mail: [email protected]
Alza.cz has been engaged in the sale of electronics and computer technology since 1994, establishing itself as a market leader in the Czech Republic. In 2005 the company's turnover exceeded €40 million, making history in the Czech Republic's online retail industry. Consolidating its position ever since, Alza.cz recorded over 3.3 million orders in 2013 alone, achieving sales of €423.35 million incl. VAT. Daily website traffic for www.alza.cz exceeds 200,000 users, making it the most visited site for electronics and computers on the Czech Internet.
With unrivaled availability of goods, extensive range of products and premium services to complement its sales and after-sales services, Alza.cz is the Czech market leader. Over the years, Alza.cz has been recognized for its business success and has received numerous prestigious awards, including Shop of the Year (CZ) 2011, 2012 and 2013, Shop of the Year 2013 (SK), MasterCard Retailer of the Year (CZ) 2012 and 2013 - online retail category, Crystal Zoom 2012 (CZ), the HP Partner of the Year 2009, 2010, 2011, 2012 and 2013, and the best E-commerce applications 2014 (CZ).
