Ultra HD Televisions SONY

The One-Of-A-Kind 4K Sony TV

Sony's 4K television features advanced X-Tended Dynamic Range Pro technology that offers up to 5 times the contrast of conventional LED displays. The powerful 4K HDR Processor X1 takes care of vivid colours, suppresses colour noise and highlights every detail. The unique algorithm controls the LED display's backlight, and Triluminos selectively maps colours so the image looks very realistic. Have fun with Google Play or transfer your mobile content from Chromecast to the big screen of your Sony UHD.

How to Choose a TV (GUIDE) How to Wall Mount a TV

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65" Sony Bravia 8 II (K65XR8M25BP.CEI)

7×

62,999,-

In stock > 5 pcs

2 sizes

Buy with code 2026ALZAEXTRA10 56,699,- The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.

Television - SMART OLED, 165cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, DLNA, game mode,...

+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 3,290,-

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43" Sony Bravia 2 II (K43S25M2PB. CEI)

1×

14,999,-

In stock > 5 pcs

5 sizes

Buy with code 2026ALZAEXTRA20 11,999,- The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.

Television - SMART LED, 109cm, 4K Ultra HD, 50 / 60Hz (50Hz), Direct, HDR10 and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay 2,...

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Alzaboxes and stores

55" Sony Bravia 8 II (K55XR8M25BP. CEI)

5×

56,990,-

In stock > 5 pcs

2 sizes

Buy with code 2026ALZAEXTRA10 51,291,- The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.

Television - SMART OLED, 139cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, DLNA, game mode,...

+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 3,290,-

Added to cart

- +

Free delivery
to Alza branch

75" Sony Bravia 5 (K75XR55BP.CEI)

5×

46,990,-

In stock > 5 pcs

2 sizes

Buy with code 2026ALZAEXTRA10 42,291,- The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.

Television - SMART, 191cm, 4K Ultra HD, 100 / 120Hz (100Hz), Mini LED, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording,...

+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 3,290,-

Added to cart

- +

Free delivery
to Alza branch

65" Sony Bravia 3 (K65S35B. CEI)

2×

21,980,-

In stock 2 pcs

2 sizes

Television - SMART LED, 165cm, 4K Ultra HD, 50 / 60Hz (50Hz), Direct, HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, DLNA, game...

+Gift Subscription Sony BRAVIA CORE for 12 months with a value of 1,645,-

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- +

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55" Sony Bravia 3 II (K55XR35M2PB.CEI)

23,999,-

In stock 5 pcs

7 sizes

Buy with code 2026ALZAEXTRA15 20,399,- The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.

Television - SMART, 139cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...

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Alzaboxes and stores

50" Sony Bravia 3 II (K50XR35M2PB. CEI)

1×

21,999,-

In stock > 5 pcs

7 sizes

Buy with code 2026ALZAEXTRA15 18,699,- The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.

Television - SMART, 127cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...

Added to cart

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55" Sony Bravia 6 (K55A65PB. CEI)

34,999,-

In stock > 5 pcs

5 sizes

Television - SMART OLED, 139cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game...

Added to cart

- +

Free delivery
Alzaboxes and stores

65" Sony Bravia 6 (K65A65PB. CEI)

39,999,-

In stock > 5 pcs

5 sizes

Television - SMART OLED, 165cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game...

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Free delivery
Alzaboxes and stores

50" Sony Bravia 7 II (K50XR75M2PB. CEI)

44,999,-

In stock > 5 pcs

5 sizes

Buy with code 2026ALZAEXTRA10 40,499,- The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.

Television - SMART, 127cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...

Added to cart

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Free delivery
to Alza branch

65" Sony Bravia 7 II (K65XR75M2PB. CEI)

59,999,-

In stock > 5 pcs

5 sizes

Television - SMART, 165cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...

Added to cart

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Free delivery
to Alza branch

75" Sony Bravia 2 II (K75S25M2PB. CEI)

32,999,- Save 1,991,-

In stock 2 pcs

5 sizes

Buy with code 2026ALZAEXTRA15 28,049,- The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.

Television - SMART LED, 191cm, 4K Ultra HD, 50 / 60Hz (50Hz), Direct, HDR10 and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay 2,...

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Free delivery
Alzaboxes and stores

55" Sony Bravia 8 II (K55XR8M25BP. CEI)

5×

53,990,- New 56,990,-

Unsealed - in stock 2 pcs

Buy with code 2026ALZAEXTRA10 48,591,- The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.

Television - SMART OLED, 139cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, DLNA, game mode,...

Added to cart

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Free delivery
Alzaboxes and stores

55" Sony Bravia 5 (K55XR55B.CEI)

13×

30,090,- New 31,999,-

As good as new - in stock 2 pcs

2 sizes

Television - SMART, 139cm, 4K Ultra HD, 100 / 120Hz (100Hz), Mini LED, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording,...

Added to cart

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Free delivery
to Alza branch

65" Sony Bravia 8 (K65XR80PAEP)

6×

44,490,- New 49,999,-

As good as new - in stock 1 pcs

Television - SMART OLED, 165cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, DLNA,...

Added to cart

- +

Free delivery
to Alza branch

77" Sony Bravia 6 (K77A65PB.CEI)

61,999,-

In stock > 5 pcs

5 sizes

Television - SMART OLED, 195cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game...

Added to cart

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Free delivery
Alzaboxes and stores

48" Sony Bravia 6 (K48A65PB.CEI)

31,999,-

In stock > 5 pcs

5 sizes

Television - SMART OLED, 109cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game...

Added to cart

- +

Free delivery
to Alza branch

85" Sony Bravia 3 II (K85XR35M2PB. CEI)

49,999,- Save 9,991,-

In stock > 5 pcs

7 sizes

Buy with code 2026ALZAEXTRA10 44,999,- The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.

Television - SMART, 215cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...

Added to cart

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Free delivery
to Alza branch

65" Sony Bravia 2 II (K65S25M2PB. CEI)

24,999,- Save 991,-

In stock 3 pcs

5 sizes

Buy with code 2026ALZAEXTRA15 21,249,- The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.

Television - SMART LED, 165cm, 4K Ultra HD, 50 / 60Hz (50Hz), Direct, HDR10 and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay 2,...

Added to cart

- +

Free delivery
Alzaboxes and stores

50" Sony Bravia 3 II (K50XR35M2PB. CEI)

1×

20,690,- New 21,999,-

Unsealed - in stock 2 pcs

4 sizes

Buy with code 2026ALZAEXTRA15 17,587,- The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.

Television - SMART, 127cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...

Added to cart

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Free delivery
to Alza branch

100" Sony Bravia 3 II (K100XR35M2PB.CEI)

69,990,-

Unsealed - in stock 1 pcs

4 sizes

Television - SMART, 254cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...

Added to cart

- +

Free delivery
to Alza branch

75" Sony Bravia 3 II (K75XR35M2PB. CEI)

34,790,- New 36,999,-

Unsealed - in stock 1 pcs

4 sizes

Buy with code 2026ALZAEXTRA15 29,572,- The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.

Television - SMART, 191cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...

Added to cart

- +

43" Sony Bravia 3 II (K43XR35M2PB.CEI)

19,990,-

Unsealed - in stock 1 pcs

4 sizes

Buy with code 2026ALZAEXTRA10 17,991,- The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.

Television - SMART, 109cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...